Who’s Behind Clouberry

Clouberry was founded by Chalwa Heigl – out of a belief that corporate gifts can be so much more than just promotional items.
Together with Udo Bonk, Clouberry combines brand expertise, entrepreneurial thinking, and international product sourcing.
We don’t believe in one-size-fits-all solutions. We believe in ideas that are tailored to each company. In products that people love to keep. And in customer loyalty that builds long-term relationships.

Customer loyalty requires new ideas.

The world is becoming more digital.
That makes real-life interactions all the more important.
People don’t remember points or discounts.
They remember how brands make them feel.
That’s exactly why we’re rethinking customer loyalty.
Sometimes with unique corporate gifts.
Sometimes with a well-thought-out customer loyalty program.
Sometimes with an idea that truly resonates with people.
Because what matters is not the measure itself.
It is the effect.

We think like entrepreneurs.

Not like advertising salespeople.

Before CLOUBERRY existed, I founded DERGUGL – a cake-filled chocolate in the shape of a mini Gugelhupf. It grew into a successful brand, featuring, among other things, its own online store, a strong B2B business, and baking books that sold over 350,000 copies. I later sold the company.

The idea for CLOUBERRY came about later at a customer event: From a gift bag overflowing with items, the guests picked out only a few products that they really liked. The rest – including the brand message – was left behind.

I began to explore corporate gifting and realized that there is a lack of creative, innovative products that people actually want – and a lack of strategic brand thinking.

That’s why CLOUBERRY doesn’t approach gifts from the perspective of the product itself. Instead, it starts with the brand and the goal a company hopes to achieve through it.

Fresh Thinking for Modern Gifting.

Our first step isn’t a catalog.
It’s a question: What do you want to achieve?

Only once we understand your goal will we develop the right solution – one that is tailored to your needs, strategic, and aligned with your brand.

After all, good corporate gifts aren’t just random products.
They’re part of a good brand strategy.

You can relax. We’ll take care of the rest.

Whether you’re looking for unique corporate gifts, a specific project, or new ideas for customer loyalty—we look forward to hearing from you.